Global tourism set for full recovery by end of the year with spending growing faster than arrivals
Around 1.1 billion tourists travelled internationally in the first nine months of 2024, as the global tourism sector recovered 98% of pre-pandemic levels. According to the latest World Tourism Barometer by UN Tourism, a full recovery from the biggest crisis in the sector’s history is expected by the end of the year, despite economic, geopolitical […]
WTTC Calls for Urgent Investment in Coastal Tourism to Combat Climate Change
At COP29’s Ocean Action Day in Baku, the World Travel & Tourism Council (WTTC) emphasized the need for substantial climate investment to safeguard coastal and marine tourism from escalating climate risks. The sector, generating $1.5 trillion annually and supporting 52 million jobs, is vital to the global economy but faces mounting challenges from rising sea […]